Partnering with Brightwhite Design Group, we've upped the ante with the implementation of the new Dalhousie Corporate Residency MBA Program. Leveraging the powerful Drupal framework, we've given the site administrators the power to easily create and upload their content. Publishing things like the core courses, electives, news etc is a snap.
We're using a lot of the automation features to display content. The beauty of a site like this is in the simplicity.
Navigation of the site is leveraging the Drupal module : nicemenus. We've hooked in to the Javascript and CSS of the top level navigation to totally tune and customize display the primary navigation. For the secondary navigation, we're leveraging a custom module we've made which allows for intuitive subnavigation much like Microsoft Windows' File Explorer. This allows users to feel at home while navigating through the extensive content of the site. The subnavigation mirrors the primary navigation model to maintain consistency.
For leveraging social media hooks, we've employed the Share This module which allows visitors to share the content on virtually every social content sharing site. Proliferation of content and word about the program has been made easy. Thsi is a sort of intermarketing of the program on an international/web level.
We feel that we've made a direct shot at the audience which Dalhousie is targeting and hit the bull's eye on this one. Drop by the site to check out how things work.